Counterfeiting is a growing global crisis, costing economies over $500 billion annually and threatening the security of government programs, industries, and citizens. Traditional security measures—such as UV inks, holograms, and microtext—are no longer sufficient to counter the increasingly sophisticated tactics employed by counterfeiters. To address this escalating threat, innovative, scalable digital solutions are essential.
This session explores groundbreaking digital security technology to safeguard physical assets such as currency, passports, national IDs, and more. Combining secure digital watermarks with AI-powered copy detection enables real-time, on-site authentication using standard mobile devices, eliminating the need for specialized tools. This innovation seamlessly integrates with existing security designs, enhancing efficiency while maintaining the highest levels of protection.
Attendees will learn how this advanced solution complements traditional physical features, enabling item-level verification and centralized data collection for actionable intelligence. They will also explore how governments and high-security printers can leverage these tools to outpace counterfeiters, protect revenue, and strengthen trust in critical government and high-end commercial brand protection programs.
Join us to discover the future of high-security printing and learn how digital innovation is revolutionizing the fight against counterfeits in an era of rapidly evolving threats.